Look-alike Modeling

Discover high-value prospects.

Seek and convert with ease target prospective customers who fit into your ideal customer profile.

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Look-alike Modeling
Find The Ideal Customer

Find The Ideal Customer.

Hitech Look-alike modeling is a machine learning-based analytical technique that identifies groups of people who display behavioral and demographic characteristics like your best, existing customers. Look-alike modeling would help you identify people who show similar traits.

Unlike many, we follow a classification-based analysis on a set of customer data consisting of both positive and negative and define key characteristics to find prospects who are similar to your ideal customer profile (ICP). This technique helps you to identify potential customers who are most likely to engage with and respond to your outreach messages and activities.

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How We Work on Look-alike Modeling.

Look-alike Modeling Process

Hitech’s Look-Alike Modelling helps you discover new, unique prospects and customers through automated data analysis. Our process involves selecting a set of characteristics or segment definitions, and data from heterogenous sources. Your attribution description and choices provide the inputs for the algorithmic model. When the analytics process runs, it looks for eligible users based on common characteristics to arrive at your target audience.

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Service Benefits.

Expand your customer base by identifying potential customers who exhibit similar behaviors to your existing audience.

Maximize Campaign Results
Maximize Campaign Results

The precision of this model’s targeting makes the campaign a possible success.

Brand Reach & Awareness
Brand Reach & Awareness

By leveraging a well-defined audience, you can enhance visibility, engagement, and reach.

Optimize CAC & Marketing
Optimize CAC & Marketing

Allocate resources more efficiently with efforts on prospects with high conversion.

Higher Customer Acquisition
Higher Customer Acquisition

Aids in lead pipeline, conversion success and achieving a higher business ROI.

Technologies we work with.

Discover the advanced technologies we use in data engineering, data science, and data analytics to unlock the full potential of your data.

Insight Corner.

Discover our Insights Corner, where you’ll find a curated collection of blogs, case studies, and expert insights designed to inspire innovation, enhance productivity, and guide you toward success in your projects.

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Identify your next best customer.

Expand market reach with data-driven models.
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